Springdale Beach in Denmark, by LWP Property Group

Danny Murphy | Managing Director

Danny MurphyDanny has over 25 years’ experience in Australia’s urban development industry. Formerly General Manager (Operations) with Delfin, one of Australia’s largest land development companies, he moved to Western Australia in 1992. Following a period as Managing Director of the Japanese-owned Sanwa Property Group, he formed LWP in 2000.

Danny is a member of a number of boards, including Ellenbrook Cultural Foundation

Alan Neville | GM Finance & Administration

Alan NevilleAlan joined the group in 1996 and is responsible for the management of all corporate, financial and administrative related matters of the company and the projects under its direct management.

Alan has extensive experience in government joint ventures having been for a period of 11 years the appointed project accountant / company secretary for the Ellenbrook Joint Venture.

Alan has a Bachelor of Commerce degree and is a Member of Australian Society Certified Practicing Accountants and also a Member of Company Secretaries Australia.

Heather Awcock | Group Manager, Marketing & Sustainability

Heather AwcockHeather joined LWP in 1998.  Initially responsible for the marketing of LWP’s flagship project, Ellenbrook, Heather’s role has developed with the group to encompass responsibility for marketing of all projects together with the communication strategy for the group.   With strong skills for all things digital, she has driven the Group's online development strategy.

Her passion for living sustainably has seen this discipline added to her portfolio of responsibility, which includes research and management of the sustainability reporting process for the group.

Heather is a past board member of the Swan Valley Tourism Council, Swan Valley Marketing Group and board member of Ellenbrook Arts.

Tony McEntee, GM Sales

Tony McEnteeTony joined LWP in 2006 and has gained a broad experience across a number of our developments.

Previously employed by City of Swan as their Community Development Officer at Ellenbrook, he has a sound understanding of community issues and generation.

 Alf Lay | Group Manager, Development

Alf-Alf joined  LWP in 2014. He is responsible for overseeing the timely delivery of project management across LWP’s portfolio of projects in WA.

He has also held senior positions in Government, including 6 years in the Department of Premier and Cabinet and 3 years with the East Perth and Subiaco Redevelopment Authorities. 

Alf has been a UDIA (WA) Councillor for eight years and has been the Treasurer for the last 6 years. He's also UDIA National Councillor and is currently a National Vice President.

Additionally he is Deputy Chairperson of a not-for-profit community support group.



LWP is always interested in talking to talented individuals.

Current Vacancy

There are no current vacancies with LWP. If you are interested in joining the team please send your CV along with a covering letter to our Human Resources Manager for consideration if a position becomes available.

Community Grants

LWP offer sponsorship to help provide events, programs or services to benefit the local community.
Applications are reviewed on their relevance to the following criteria:

  • Will hold their events, program or service within LWP communities.
  • Are long-term services requiring an initial boost to establish their program, service or event?
  • Offer a much needed service, program or event to the LWP community. 

    Download Application Form

Annie's Landing at award winning Ellenbrook in the Swan Valley, by LWP Property Group
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